Virgin Racing Team Presents The DSV DS-01 Concept
|   Friday, September 18, 2015
DS announced the creation of its own sports car division: DS Performance. This division brings to the DS Virgin Racing team the necessary technological expertise in Formula E research and develop.

Relying on the technological expertise and on the success in WRC and WTCC by the teams of Yves Matton, engineers from DS Performance have developed a whole GMP powertrain (e-motor / gearbox / control) for the DSV-01. Moreover, they have designed the cooling system, the rear suspension and transmission.
The engine management system was developed in conjunction with Magnetti Marelli.

By combining the two DS and Virgin identities, the new concept combines elegance and dynamism with the stylistic codes of both brands. Keeping the distinctive shades of red and chrome from the first season, the DS brand logo appears on both sides of the car on a black background, while the hood keeps the violet hue.
Continuing the inaugural season of Formula E, the cars driven by Sam Bird, and Jean Eric Vergne will be named Holly and Belle Branson, taking the "Flying Lady" graphics normally used to illustrate technology projects bearing the Virgin signature.

Born in Paris, the French brand DS was formally established on June 1st 2014. The main objective is to revive the premium range in the automotive industry in France. Inspired by high French expertise, the DS carries forward the innovation and unique values inherited from the first DS in 1955.

Designed for those customers eager to assert themselves, the DS range include: DS 3, DS 3 cabrio DS 4, DS 5, DS 5LS and DS 6. In this range we have cars which are distinguished by their unique style, refinement in the smallest details, noble materials and innovative technologies, such as HYbrid4 diesel hybrid propulsion system that's found on the DS 5 version.

Available in Europe in DS stores and at presentation stands within the dedicated network, DS has its own network of sale points in China too. Thus, DS represents a special experience for its customers, from the brand that goes beyond the product itself, thanks to the exclusive offer of premium services, especially through the DS Privilege club. So far, the brand recorded a number of 550,000 units sold since launch.

Virgin is an international senior investment group and one of the most known and respected brands in the world. Founded in 1970 by Sir Richard Branson, Virgin Group has continued to develop activities in areas such as mobile telephony, tourism, financial services, music, tourism, health and leisure. Virgin has a total of 55,000 employees, operating in more than 50 countries and posted a profit of 15 billion pounds (24 billion dollars) in 2013.

Formula E is a new FIA championship that brings together electric vehicles. This championship is a new perspective on the auto industry in the coming years.
At the same time, it represents the necessary context for research and development of electric vehicle concept, increasing interest in these vehicles, and promoting sustainability. Functioning on the "Open Championship" model this series of competitions offers car manufacturers the opportunity to present their innovations in the field of electrical cars in a competitive framework under the technical specifications laid down by the FIA.
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