SsangYong releasing the LIV-1 especially for the Seoul Motor Show
|   Saturday, March 23, 2013
By far only the cars have been seen in competition. More and more new car models are released periodically to dominate the automobile market. This has been on for quite a long time.

A fact much less observed is that there is a great rivalry, or rather a competition amongst the different motor shows around the world. The competition between the motor shows has been growing over the years, and recently, this competition has reached a peak.

The Geneva Motor Show is one of the most popular motor shows around the whole world.
Many great new cars from almost all major automobile manufacturing brands all over the world are unveiled in the Geneva Motor Show every year.

There is another very popular Motor Show which is the Seoul Motor Show. This motor show has also seen the unveiling of many great car models over the years that it has been in existence.

Recently there has been a growing competition in between these two Motor Shows. If a car has been released in one of the shows, then a similar ca, maybe from the same automobile manufacturing brand or from a different automobile manufacturing brand, is released in the other motor show.

This has been on for quite a long time. There has been one such incident very recently. SsangYong has released a SUV known as the SIV-1 in the Geneva Motor Show of 2013. Right after the unveiling of this car in the motor show, they have decided to launch a similar car, with a makeover in the Seoul Motor Show.

The LIV-1 is going to be launched on March 28th in the Seoul Motor Show. The manufacturing brand has taken this step to utilise the market base already established for the SIV-1 by launching a similar yet different model, the LIV-1.

SsangYong is a brand that has been less talked about. They have produced some great cars over the years. The cars have been very successful in some parts of the world. The LIV-1 is supposed to be one of them. The LIV-1 is hopefully going to be as consistent as the prior releases from the company.

The SUV has some styling similarities with some cars already available in the market. The design philosophy of the car has been given a new name, the Robust Aesthetic, although the details of the styling are not yet available.

The full form for LIV is Limitless Interface Vehicle. The name can be said to be appropriate keeping in mind the build, structure and the utility of the car. The car is filled with many new features, and a first view of the car in the Seoul Motor Show would be interesting.

There is a prospect for further expansion of this car range. More about the expansion can be heard of in the unveiling of the LIV-1 in the Seoul Motor Show. The LIV-1may be released as a Rexton or a seeprate model, but that will not take place any time before the year 2015.
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