Nissan unveils expansion plans for the South African market
|   Sunday, August 26, 2012

Nissan plans to increase the production capacity of its South African manufacturing unit in Rosslyn and this step is being taken to increase jobs in the region. Mike Whitfield, Regional Manager, Nissan made this disclosure at a recent meeting and this coincided with the visit of Toshiyuki Shiga, the Chief Operating Manager at Nissan.

Nissan is set to increase its base as a global car manufacturer and South Africa is a potent market for the increase.
Therefore, these measures are being undertaken keeping in mind the future demand for more Nissan vehicles in the region.

Nissan also plans on exporting vehicles from the Rosslyn plant and this step is being taken keeping in mind Nissan's growth as a world class car manufacturer. Nissan plans to grow at an average rate of 8 percent per annum and to meet this target, the company needs to increase production capacity by a huge margin. The development of the Rosslyn plant is in response to this demand.

The plant is set to produce 100,000 vehicles per annum post 2016 and the necessary arrangements are currently being made. Nissan is planning on launching a new pickup model in South Africa and the development scheme is riding heavily on the back of its sale.

Close to 800 new jobs are expected immediately off the plant and close to 4,000 jobs are scheduled to be created at the end of 2016. The South African government is encouraging the automobile segment at this point of time and this is the best time for new companies to form their base in the country as well as for old companies to increase their base.

Nissan is playing safe and the perfect timing is bound to help the company receive benefits and necessary cooperation from the government time and again. The South African automotive segment is set for a huge boom and the government is predicting close to 1.2 million car production in the country per annum post 2020.

Nissan is all set to implement its Nissan Power 88 plan and the government is offering full cooperation which is bound to help the company expand. The vehicles to be manufactured at the Rosslyn plant include the Nissan Livina range of vehicles, the NP 200, the Renault Sandero and the 300 hard boy apart from the new 1 ton pickup vehicle.

Nissan South Africa has been improving efficiently and the company has demonstrated its production capability with the launch of various models in 2011. Production is set to increase globally post 2014 and the developments are currently being made.

Nissan is also set to develop a new B segment passenger vehicle for the local market and this is set to be manufactured locally. The cost benefits are set to be forwarded to the customers and Nissan is set to capture the market with this vehicle.

Nissan is most likely to roll out a modified version of the Leaf in South Africa and the possibilities are currently being chalked out. Nissan is however sure to launch something within this range.
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