New Kia Proceed Concept Hints Next Cee'd Generation
|   Friday, September 15, 2017
At the Frankfurt Motor Show, Kia will unveil the futuristic Proceed Concept, which prefigures the future Cee'd generation and a new type of bodywork from the Korean manufacturer.

According to Kia, because the demand for three-door hatchbacks has dropped radically and the latter is no longer relevant, they have thought about the future dynamic Proceed model.

Thus, it will be reborn in a new bodywork, which will be emotional and versatile, hoping to attract a new generation of drivers who want a performance model.
The bodywork is called the “elongated hatchback” and is nothing more than a shooting brake with coupe proportions.

Designed at the European design center of Frankfurt, just 500 meters from where it will be revealed, the new Proceed Concept comes with a design inspired by Kia Stinger.

Therefore, it has the same proportions as the rear-wheel drive model, the front axle being located forward, leaving a large space between the wheel and the front doors.

Even if it hints the direction of design of the future Cee'd, it is ruled out that the latter will go the rear traction route, as long as even BMWs will shift their 1 Series models to front wheel drive.

The future Cee'd, however, could receive similar design elements, such as the optic blocks and the “tiger nose” grille.
The concept is characterized by the bodywork color “Lava Red” elements made of 20-inch carbon fiber rims and the outline of the window shaped like the letter G, which also features a GT logo and is luminescent due to “Luminline” technology.

This contour is illuminated to greet the owner when he approaches the car. The production version of this spectacular shooting brake could be called the Kia Proceed GT.
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