Mitsubishi Celebrates 100 Years Since Its First Production Car
|   Friday, May 05, 2017
In 2017 Mitsubishi celebrates 100 years since the launch of its first production car, the Mitsubishi Model A. The centenary is marked with a limited edition "100 years of Mitsubishi history "ASX, Outlander and L200 models.

In 1917, the Model A was designed as a luxury vehicle for government officials and entirely produced by hand, for a total of 22 units. The car had 5 seats and was powered by a four-cylinder engine with a displacement of 2.
l. This generated 35 horsepower, allowing a maximum speed of 32 km / h.
Over the 100 years since the Model A, Mitsubishi released constant technology solutions which impacted conservation of energy and resources, while pointing out notable achievements for both the Japanese market and also globally.

Thus, in 1931, Mitsubishi created the first diesel engine for vehicles in Japan (450 AD), and five years later the automaker introduced its first car with 4x4 traction, the PX33 model. This is the first Mitsubishi model which included the current logo of the brand.
Then, in 1946, the first van of the Japanese manufacturer was created, Mizushima XTM1, a mini pick-up with 3 wheels. This car was followed by the Model 500, released in 1960, the first car designed entirely by Mitsubishi.

In 1970 the automotive division of Mitsubishi Heavy Industries Ltd. branched off the parent company, becoming Mitsubishi Motors Corporation and in 1971, after five years of research, appears their first electric car - Mitsubishi Minica EV.
Mitsubishi Motors brand became known in Europe in 1974, with the advent of the first Lancer models and the official start of sales on the old continent was marked by the participation in the Motor Show in London the same year.

In 1978 appears the first generation L200. The model has sold so far through successive generations more than 4 million units worldwide.
In 1979 Mitsubishi began to explore a newly created segment, SUV Leisure Products - the first part of this concept is the Pajero model.

In 2001, Mitsubishi presented the "ASX" concept car precursor to the Outlander model which represented the first approach of the brand to the crossover segment.
In 2006, exactly 40 years after the start of Mitsubishi's research in the electric cars fields, they announced the research and development program for electric vehicles "i MiEV", but then it becomes in July 2009 the first series electric car of a major manufacturer.

In 2012 Mitsubishi presented at the Paris Motor Show the first 4WD plug-in electric hybrid SUV in the world, the Outlander PHEV.
In addition, this year the Mitsubishi Motors Corporation presented in a world premiere at the Geneva Motor Show the new model Eclipse Cross, an SUV coupe. It is the first model from the new generation of vehicles which marks the manufacturer's positioning stowards the SUV category.

The limited edition "100 years of Mitsubishi history" enjoys special amenities offered as a gift for certain equipment versions of the 3 models: ASX Invite +, Intense +, Instyle, Outlander Invite +, and L200 Intense and Instyle AT. Additional features provided free of charge vary with model, offering everyone an attractive and refined appearance.
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