It\'s The Super Bowl Again! What Are Automakers Doing?
|   Wednesday, February 06, 2013
This Sunday we will once again enjoy some great injuries…erm… sportsmanship when the Super Bowl kicks off. However, another highlighting point in the competition is the part where they air car commercials. All the big players in the industry are trying to create the best commercial there is, hoping a few more cars will be sold afterwards. We don't know how well that works out, but some of the commercials are appealing to say the least.

Note that YouTube is the place to leisurely view these commercials after the Super Bowl is over.
On second thought, you can go right now and watch them. After all, several million people have already done that.

For example, the commercial for Toyota's RAV4, featuring Kaley Cuoco, scored big with over 6 million views. People really love Toyotas, don't they? Close behind, with almost 6 million views is Mercedes Benz. We have hopes this one will take first place, seeing that a car wash, Kate Upton and a CLA are involved. Completing the podium is Audi with a little over 3 million views on its Prom commercial. Memories… back in the day you only got the purple eye, so it's a definite improvement.

Other carmakers have interesting commercials too, but it would take too long to list them. So, why don't you head to the nice part of YouTube and start analyzing the work of the various marketing departments? We all know the guys from VW could have skipped that last bong.
PHOTO GALLERY
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