Huge Surge Of Sales For Hybrids And Electric Cars In 2012
|   Saturday, December 22, 2012
Almost 2 decades had to pass before the general public finally accepted the idea of hybrid and electric cars. The first units appeared in the 90s and people looked on them with interest but also with fear and disbelief. It was just the natural human reaction to anything new that threatens to change the things they knew to that point. Let's be thankful that the other reaction (to "eliminate" the threat) didn't kick in.

Well, it seems that that fear is something that has been left behind.
2012 was a grand year for hybrids and electric cars of every make and model. Sales have jumped a whopping 73 percent compared to 2011. The leap is enormous! Coming back to earth, we find that in real numbers the increase is not that impressive.

According to market research firm Mintel, via Green Car Reports, sales of plug-in hybrids, hybrids and electric cars will reach 440,000 units by the end of 2012. The numbers are expected to keep on rising in the following years too. Experts believe that the fear of new technology and other psychological factor have mostly been overtaken, with the only real obstacle in front of even higher numbers being the relatively high price of those cars as well as the lack of a sufficiently developed infrastructure.
With the end of the year in sight, dealerships can still hope to make the 50,000 units sold mark. And this happens in spite of a slight drop of sales in November, a dip that led some to think the year will be another semi-failure for the proponents of alternative fuels.

Another factor that contributed to the rising numbers of hybrids sold is the increased diversity offered by carmakers. Just a year ago, in 2011, the offer was limited to just 3 models. That isn't a whole lot to choose from, you have to admit. Luckily, car makers took that to heart and poured extra effort into fixing the market with 11 different hybrids and electric cars.
Colin Bird, automotive analyst at Mintel,says "New midsize hybrid models, such as the Toyota Prius v and Chevrolet Malibu Eco, have proven popular with consumers, in particular families, who want to buy green without sacrificing other features that fit their lifestyles."

He continues "The segment will grow even further in 2013, with the launch of several new models, including the full Ford Fusion Hybrid series, and the Honda Accord Hybrid, which will fulfill a wider variety of needs than conventional compact hybrids. Midsize plug-in hybrids will also enter the mainstream in 2013, with the introduction of the Ford Fusion Energi and the Honda Accord Plug-in, which will further improve mainstream acceptance of this, still, fairly novel powertrain segment."

That being said, automakers have to overtake one serious obstacle as far as EVs are concerned: battery life. A Mintel survey discovered that 87 percent of shoppers worry about battery lifespan, while 86 percent worry about finding a place to recharge their vehicle outside the home. Also, even if 440,000 units seem like a lot, they are only 3.3 percent of the US market. It's a good start, but the road ahead is still long and hard.
PHOTO GALLERY
Comments:
Name required * Email required Email not valid *
Comment required *

Latest news
Sunday, August 19, 2018 10:30:31 Nissan is present at the Detroit Auto Show with a compact concept SUV called...
Saturday, August 18, 2018 10:25:17 Another Hyundai premiere at the Detroit Auto Show is the new Veloster N,...
Friday, August 17, 2018 10:20:24 The South Koreans from Kia presented at the Auto Show in Detroit the new...
Thursday, August 16, 2018 10:15:59 After a massive promotion campaign, the US subdivision of Hyundai has officially...
Wednesday, August 15, 2018 10:05:55 Acura boasted that the new RDX is 100% made in the United States and is...
Tuesday, August 14, 2018 09:54:10 At the core of the new VW Jetta is the MQB platform, which is already used...
Tuesday, August 14, 2018 09:50:38 General Motors held the world premiere for the new generation Chevrolet...
Monday, August 13, 2018 09:45:39 The Ram Trucks brand, currently belonging to Fiat Chrysler Automobiles,...
Sunday, August 12, 2018 09:39:52 Ford brought the new generation mid-size Ranger pick-up at the Detroit Auto...
Saturday, August 11, 2018 09:34:13 At the Auto Show in Detroit, American car manufacturer Ford celebrates the...