Ford lawyers restricted Bentley to rumor their SUV name
|   Wednesday, November 28, 2012
The legal teams of Ford are planning to block the entire attempt by Bentley to launch its new coming SUV the falcon in the market if the luxury marque of the Britain chooses the iconic nameplate for the controversial new model. According to the reports of the US publication automobile magazine, Falcon moniker of the Bentley has got the green light by the product strategy team of the company.

The company has decided to adorn the production of the first four wheel drive of the brand.
The luxurious SUV will be created drawing the inspiration from the concept of Bentley EXP 9F. The full form of F is Falcon, which was launched early in this year at the motor show in Geneva. But Ford stated that in Australia the name of Falcon is off limits.

The public affair director of Ford Australia is Sinead Phipps. The company's legal team advice is relayed by him, which said that Bentley will not be permitted for selling the vehicle under the Falcon name down under. The registration of the name is under the category of motor vehicle. That is why, even though it is a sports utility vehicle it will not make any sort of difference here.

Among all the automobile manufacturing companies in Australia, The Ford Falcon is the longest surviving nameplate. It is launched in the market in the year of 1960. Presently Bentley has not made any official announcement for potential names for its 4WD. In recent years some similar cases happen in Australia where the car makers are forced to change the model names because for the clashes with the other existing vehicles in the market.

Mazda forced Fiat to give a new name for its small car ‘Ritmo' because the real name was already captured by Mazda's Ute. The manufacturer of China Chery decided to call the city cars J1 because it's natural A1 is already captured by Audi. The Bentley EXP 9F's is the main source of inspiration for the concept car designers.

Falcon is one of the fastest moving creatures in the world; it can take a speed of over 300 kilometers per hour. The Bentley EXP 9F is equipped with 447kw, 6.0 liter turbocharged V12 petrol engine with 8 speed automatic transmission. There are also many versions of this car including 373kw 4.0 turbocharged petrol engine with a 6 automatic gear transmission. It can take a speed of 0 to 100 in less than 5 seconds.

This car is a great competitor for Audi A3as well as Volkswagen golf Mk7, Dirk van Braeckel is the former head of design in Bentley Corporation, he is responsible for designing EXP 9F. The price of this car will be around $300,000. Many car lovers are waiting for this car to launch. The facility for advance booking for this car is not yet intended. Hope it will start shortly.
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