Ford is honored to bring another global performance car: Ford Fiesta ST hatch
|   Sunday, August 25, 2013
At the end of this summer Ford Fiesta ST should be ready to rejoin the Focus ST in the United States, becoming the second global performance car. This strategy is meant to have Ford Fiesta ST compete with other vehicles in the same performance class: Fiat 500 Abarth, Hyundai Veloster Turbo, Chevrolet Sonic RS, Honda Civic Si and Mini Cooper S.

The technical details that have been disclosed so far introduce Ford Fiesta ST as a 1.6 liter, 197 hp EcoBoost engine vehicle which targets younger and more exuberant drivers.
However, Ford is always targeting different types of customers and it seems that this vehicle was also meant for more experienced and mature drivers, as chief engineer of global performance vehicles, Jamal Hameedi has publically declared.

Ford Fiesta ST, starting at $22,195 – shipping included, featuring 35 highway mpg is surely going to draw the attention. Jamal Hameedi has also added that this vehicle has particularly been created in Europe in order to hit the China and United States markets. It seems that the same version will be available everywhere as Ford could not afford to customize the model.

Currently, there is a very popular trend towards choosing small cars, unlike the previous years' tendency of continuously hunting for strong, bigger models. The current fashion is also followed by Ford, as TrueCar analyst Jesse Toprak has correctly observed.

The novelties and latest options in incredibly small but great performance cars attract especially young drivers, as Toprak has also suggested.
Ford can brag with the incredible efficient fuel consumption but also with an enjoyable driving manner. A very fun option which was included on the new Ford Fiesta ST is the "sound symposer" is totally unique. It brings the beautiful engine noises into the cabin. Some other awesome option that the customers can choose is the heated seats which are also partial designed in leather, this would be available for an extra amount of $1,995.

There is another strategy that Ford has wisely taken into account. It seems that lately the online space has become a boastingly talk place where drivers absolutely love to brag with the special options they have chosen for their car. And this can only make the car manufacturer to include several sets of options to choose from when trying to pick up the perfect car.

A small difference between the European model of ford Fiesta ST and the American version would be the three doors car available in Europe while the Americans will get the five doors version. The new vehicle sales manager at Don Reid Ford in Orlando, United States says that he is really eager to have the car available on the US market as the soon it is going to be available, the people will start talking about it and becoming really interested in the new model.
Ford is also expecting to rank Ford Fiesta ST right above Focus ST and have revealed that the new model should be available at the beginning of 2014, 197 hp and having a starting price of $22,195.
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