BMW and General Motors are trying to rehabilitate automotive market in Europe
|   Friday, April 12, 2013
BMW says production systems could help Europe to combat the crisis.BMW claims that production systems can help combat the crisis in Europe.
Norbert Reithofer, BMW CEO, said that the success of selling cars on auto market after the crisis in Europe, is the establishment of production lines that can entail new jobs and lower prices on BMW cars.

"We make our strategy as such a robust anti-fragile. She led us through times of economic crisis and laid the foundation for our current success.
" Reithofer said at a conference hosted by an auto magazine in Stuttgart.
Auto sales in Europe, finished it`s fifth year sales decline in 2012. BMW bought Fiat company, the sixth largest brand in Europe, with a much smaller drop in sales compared with the entire auto industry.

BMW had a new annual record in global deliveries in 2012, thanks to strong demand in the U.S. and China, increasing sales of luxury models from BMW, surpassing Audi.

Reithofer said that German industry leaders should overcome problems of electric vehicles and play an active role in the development and market-demand battery-powered hybrid vehicles.

For the last half of this year, BMW will bring to market, new and their first electric vehicle, i3 model, followed closely by electric sport model, model i8.

GM wants to invest over 5.2 billion dollars in Opel, over the next four years and they hope they`ll turn around a plagued business.
Opel has lost over 18 billion dollars over the last 10-13 years. General Motors CEO, Dan Akerson said that they won`t and can`t affort tu part with Opel, after some analysts have suggested would be the best way.

"As a global automotive company, General Motors needs a strong presence in Europe, in terms of design and development as well as manufacturing and sales. Opel is a key to our success and enjoys its parent company`s full support" Akerson said.

Today, Akerson will meet German Chancellor, Angela Merkel. GM`s board have met in Germany to study and monitor the company`s progress in Europe, where they expect that new car sales to fall for the sixth straight year.

"The board of directors is here to underline its solidarity and support. Opel has been part of GM since 1929 and is today more than ever a decisive element for the entire company`s innovative power. This partnership is stronger than it has ever been" Girsky said in a statement.
According to the E.A.M.A (European Automobile Manufacturers Association), car registrations fell in Europe with over 9.5% for the 1st two months of year 2013.

BMW and GM are hoping that in the near future, car sales in Europe will not fell, if all leaders will have an active role for developing new cars and new ways to make the buyers more pleased.
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