Audi Faces Stiff Competition from Lexus in the US Markets, Thrive in China
|   Wednesday, August 06, 2014
One of the primary reasons behind Audi staying at the top of the sales charts around the world is the Chinese automotive market. Arch rivals BMW and Mercedes Benz have failed to get a strong foothold in China, whereas Audi has managed to establish itself quite well.

Sales volumes in China grew by 17.8% towards the first half of the previous fiscal year, while Audi held a strong 30% sale. The story in the US is completely different. Here, Mercedes Benz and BMW are in a better position than Audi, but this has not played any major role while calculating global sales.


Another major competitor for Audi in the US is Lexus. While Audi is 21% of the Volkswagen Group, Lexus makes up 10% of Toyota. Lexus enjoys a strong reputation in the US and this is proven by their vehicle sale records. Lexus came in third this fiscal, after Mercedes Benz and BMW.
Comments:
Name required * Email required Email not valid *
Comment required *

Latest news
Sunday, August 19, 2018 10:30:31 Nissan is present at the Detroit Auto Show with a compact concept SUV called...
Saturday, August 18, 2018 10:25:17 Another Hyundai premiere at the Detroit Auto Show is the new Veloster N,...
Friday, August 17, 2018 10:20:24 The South Koreans from Kia presented at the Auto Show in Detroit the new...
Thursday, August 16, 2018 10:15:59 After a massive promotion campaign, the US subdivision of Hyundai has officially...
Wednesday, August 15, 2018 10:05:55 Acura boasted that the new RDX is 100% made in the United States and is...
Tuesday, August 14, 2018 09:54:10 At the core of the new VW Jetta is the MQB platform, which is already used...
Tuesday, August 14, 2018 09:50:38 General Motors held the world premiere for the new generation Chevrolet...
Monday, August 13, 2018 09:45:39 The Ram Trucks brand, currently belonging to Fiat Chrysler Automobiles,...
Sunday, August 12, 2018 09:39:52 Ford brought the new generation mid-size Ranger pick-up at the Detroit Auto...
Saturday, August 11, 2018 09:34:13 At the Auto Show in Detroit, American car manufacturer Ford celebrates the...