Audi expecting sales boost with new A3 lineup
|   Thursday, November 28, 2013
Audi is a big company in worldwide automobile market. They are responsible for producing some great cars in the past and are about to go through a big increase in sales figure in recent future. Company authorities are depending heavily on production of A3 to make this boost in sales figure possible.

In Los Angeles Auto Show this year, Audi authorities were happy to announce that they expected as many as 1.5 million cars to be sold by the end of this year.
There are many contributing factors to get company's hopes up, and some of them are discussed here.

Audi is biggest a selling company in China and they depend a lot, as a company, on China to boost their sales figures. With the release of new A3 lineup, along with all existing cars that are already going good in China, they expect a 20% growth in sales of cars in China in near future.

Besides China, Audi is also bestselling automobile company in Europe as well. It has been ranked as best luxury automobile manufacturing company based on popularity in both China and Europe. Quality of cars and combination of speed and comfort provided by all Audi manufactured cars is a contributing factor towards this.

America is third in list of Audi as far as best selling is considered. Still, Audi is not number 1 in America as luxury car manufacturer. Company authorities attribute this to a confusion and dilemma on the customer's part. Whatever be their reason, Audi is trying hard to become more popular in America.

A3 comes as a ray of hope for this company. There are a number of different models in this lineup. There is a sedan, a sports back and a cabriolet as well. These cars are very important in this lineup. It is going to fill a number of gaps in already existing model from Audi.

Problem with Audi's present lineup is there is no good middle sized car. This problem is going to be solved with introduction of A3 lineup. There have been a few ups and downs for Audi in their journey. There has been drastic drop in sales figure and loss of popularity for this company in different places at different points of time. Still, they have managed to pull themselves through and come out of these difficult times and reestablish themselves as a big power in automobile market.

With their German origin, and their impeccable use of technology, there are many plus points and advantages of this company. Still their competitors in United States of America, BMW and Mercedes, share their origin and their love for technology, and so there is need for a lot of improvisation to beat their competitors.

At one point of time, Audi even considered ending business in America, but they should be happy with their decision of not ending it. They are going to sell their new cars at a price range close to thirty thousand dollars, which is in a very affordable range.
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